ANALYTICS
Measure how listeners use your Smartlinks
Track page views, destination clicks and click-through rate. Creator also shows more detailed trends.
Smartlink analytics show what happens between a visit to your landing page and a click to a music service. They help you compare Smartlinks and understand which destinations your audience chooses.
What each metric means
Standard and detailed analytics
Creator date controls
The detailed report offers 7-, 28-, 90-, and 365-day presets, plus a custom date picker. The default report runs through yesterday.
Choose the same completed date range when comparing two campaigns.
Analytics are not real-time
A click or view may not appear immediately. Use a completed reporting day when comparing a Smartlink with an external campaign tool.
Need the basics first? Read What is a music Smartlink?
Frequently Asked Questions
Why can CTR be lower than expected?
A visitor can view the landing page without clicking a destination. CTR measures that relationship; it is not a transfer success rate or a streaming conversion rate.
Can I view today's detailed results?
The detailed date range ends on yesterday, so use it for completed days rather than live monitoring.
Do Smartlink clicks equal streams?
No. Soundiiz records the click to a destination. The music service decides what happens after the visitor leaves the Smartlink page.
Analytics still look inconsistent?
Send us the Smartlink URL, reporting date range, and the metric you are comparing.